Well, it’s official! I’ve finally gone ahead and done what I’ve been wanting to do for ages now — I ported “How to Blog” from TypePad to WordPress and it now resides happily at http://www.emilyrobbins.com/how-to-blog/

Please update all of your bookmarks and feed subscriptions to reflect the new location!

I’m very excited to have the site powered by WordPress for a number of reasons:

  • I can reopen trackbacks on all my old posts (which I’m still in the process of doing) and allow pings on all new posts because WordPress’s anti-spam plugins will delete all the crap (meaning I’m not stuck wading through hundreds of spam a day trying to find legitimate trackback pings) and you will soon be able to trackback to any and all of my posts, restoring full blogging functionality to How to Blog (since you all know I think trackbacks are essential to the blogging experience!) It may be a day or two before all of the posts have been updated to allow pings — in the port from typepad, WP used typepad’s settings and had pings turned off for all posts and unfortunately I haven’t been able to find a plugin that will allow a mass change to all posts to allow pings (developers - there’s an idea for ya!) so I’m sitting here manually going through each post and checking the ‘allow pings’ box, so bear with me
  • I can have subcategories!!!!!!!!!!!!!!!!!
  • I can finally have pagination controls (previous page, next page), making navigating the blog much easier (and something that TypePad was sorely missing).
  • I can have an Archives page which displays Archives by month, by category, as well as an entire archive of every posting on How to Blog, essentially creating a sitemap so that you can more easily find what you’re looking for
  • Speaking of sitemaps, I can use the Google Sitemap plugin to automatically generate a Google Sitemaps compliant sitemap of How to Blogand automatically ping Google everytime a create or update a post
  • I can save time by using plugins like Jerome’s Keywords to automatically create my technorati tags for me based on the keywords I’ve entered
  • I can save time by using the autolink plugin to automatically setup the hyperlinks for me on phrases that I often use, like WordPress
  • I can allow people to subscribe to my blog by email using the Subscribe2 plugin, where you can choose how often you want to be notified by email when I create new posts, and you can even specify which categories of posts you want to be notified about
  • I can get MUCH better stats, since I’m running wordpress on my dedicated server on my webhost (Prohosters.com) and I get really detailed stats through the use of Sawmill
  • I have a seemingly endless number of wordpress themes to choose from (I haven’t had time to figure out what I want to go with for the long haul — I really like the look of Semiologic, but it’s very hard to customize because it requires serious PHP knowledge and whatever theme I choose will likely be heavily customized when I’m done with it — OR, I might just take the plunge and create my OWN theme :) )
  • I can allow people to subscribe to comments on any particular post, and they will then receive subsequent replies to that post through email
  • I’m sure there are a million other things I’m forgetting, and I’ll write about them in due time. The one thing I am gonna miss from TypePad is their excellent WYSIWYG editor — WordPress’s is rather disasterous and I recommend that all users disable it. If you still want a wysiwyg interface for blogging, there are several excellent tools available including the Performancing extension for Firefox, the windows client BlogJet, etc

For now, I’ve got to get back to the ultra mundane task of updating all of my old typepad posts one at a time to show the new URL of where the post can now be found and turn of commenting on those posts. Then I get to go through all of my posts in WordPress one at a time and check the box to allow pings. Then I get to email all the people who have linked to my old site and ask them to update their bookmarks. And I get to pray that I don’t lose all of my traffic and the great search engine rankings that I had on my typepad version of the blog.

By the way, I do realize that blogging.typepad.com is certainly an easier URL to memorize than www.emilyrobbins.com/how-to-blog/ - however, I wanted to have it on my emilyrobbins.com domain - but not in the root of the domain as How to Blog is only one part of who I am. And, when I experimented with porting the typepad blog over to wordpress, google immediately started indexing the URLs (something I hadn’t anticipated to happen so quickly - especially since I hadn’t made a final decision as to what I wanted the URL to be - should I use a subdomain or a subdirectory, or should I give it it’s own domain) and rather than having to set up 301 permanent redirects I decided that this must be what fate wanted as the new How to Blog location - so here we are, and I look forward to being able to get back to posting (and I have many posts which need some updating including my theme list) when the drudgery involved with making the move is completed!

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So, you want to start a new blog. Maybe you don’t have much experience with blogging, so you don’t think it’s that big of a deal which platform you choose or whether you have your own domain name. Well think again.

Don’t fall trap to the disaster that I landed myself in, where I started casually blogging and ended up regularly blogging and hating the platform I was using but can’t easily switch because I stupidly put my blog on a subdomain of typepad (http://blogging.typepad.com)

Now I’m at TypePad’s mercy. They own my ass because they own my address - even though I’m paying $150+ a year for their service. The same could happen to you whether it’s a subdomain on typepad.com, blogspot.com, or wordpress.com.

By not having your own domain name, if you ever decide to move to another blogging platform you run the risk of losing all (or a lot) of your traffic, your search engine rankings, all of your hard earned incoming links, etc because you cannot take your URL with you.

How are you going to redirect your traffic to your new blog when you have NO ability to, say, set up a 301 Permanent Redirect? Which, for those who are wondering, would both:

  • automatically redirects human visitors to your new blog site
  • tells the search engines that your blog has permanently moved and gives it the new location

(BTW - has any TypePad user whose blog address was a subdomain had a high traffic blog with a lot of backlinks into it that they then moved to a WordPress blog hosted on their own server? Please tell me what your experience was, whether you lost pagerank, traffic, search engine rankings, etc!!!)

Domain names are cheap - about $9 a year for a single one, as low as $6.75 a year if you own more than 50. There is NO excuse to not have your own domain name for your blog. You will regret if at some point down the road if you don’t start out with your own domain name.

www.GoDaddy.com is the site that I use to register my domain names, although there are numerous other options such as $5.99 Domain Names at 1&1, and, if you only need a single domain name the cheapiest option is domain names from Yahoo! for only $2.99.

The irony here is that I actually own a lot of domain names and I genuinely can’t fathom why I didn’t just use a domain of my own when I started this blog. Don’t make the same mistake as me or you could end up feeling trapped like I do right now. Consider yourselves warned.

UPDATE: Just to clarify, my point is that you need to own your own domain name so the URL for your blog points to a domain you own and control. It’s okay to use a subdomain off a domain that you own, but not one that belongs to someone else such as that of a hosted service like typepad.com.

And it’s okay to use a hosted solution - just make sure you pick one (like typepad.com or blogger.com) that allows you to use your own domain name (and always reference your blog’s URL w/your own domain) so that if you ever decide you want to go elsewhere, at least you’ll be able to take your traffic with you. And it’s also a good idea to check to see if whatever blogging platform you start with has the ability to export your posts (and comments/trackbacks) for easiest porting of your site to another platform…

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Filed under , , , , , , , , , , , by Emily from How to Blog.

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